South Saigon Development Corporation

Vision & Mission

Vision

  • SADECO aims to be a leading enterprise in land clearance and compensation, land development, and real estate investment and construction within the South Saigon New Urban Area.
  • SADECO is committed to delivering the highest standard of service to residents and customers, guided by the principle: “Nothing is impossible.”
  • Over the next 5 to 10 years, SADECO strives to become one of Vietnam’s leading real estate development groups, specializing in mid-range urban projects nationwide, while maintaining strong equity capital, developing a clean and strategically located land bank, adopting advanced governance standards, building a dedicated workforce, diversifying its products and services, and upholding strong social responsibility

Mission

  1. Historic political mission: To implement land compensation and clearance for 2,600 hectares as directed by the Ho Chi Minh City People’s Committee, facilitating the development of the North Nha Be – South Binh Chanh corridor (now Nguyen Van Linh Boulevard) and the South Saigon New Urban Area (including Phu My Hung Urban Area), as well as investing in the construction of spacious and modern resettlement areas with full amenities, contributing to urban beautification and improving the living standards for the community.
  2. Economic development mission: To invest in building and operating mid-range urban areas across Vietnam, with fully integrated technical and social infrastructure systems, contributing to an enhanced “quality of life” for residents and customers, centered on the values of: Green – Convenient – Safe.
     
 

CORE VALUES

CORE VALUES
  1. Innovation: Proactively foster creativity and continuously improve solutions to achieve the best outcomes.
  2. Collaboration: Promote strong internal and external collaboration with partners and the community, based on sincerity, efficiency, and harmonized interests among stakeholders.
  3. Responsibility: Demonstrate commitment through actions and service quality, ensuring all promises are fulfilled with seriousness and integrity.
  4. Integrity: Build and maintain a transparent organization where individuals act with honesty and consistency in attitude, communication, and behavior.
  5. Effectiveness: Clearly define goals and execution strategies, and implement plans efficiently in terms of time, resources, and quality, with a continuous focus on improving performance.

These core values are continuously learned, practiced, preserved, and strengthened by all SADECO employees, contributing to the company’s sustainable growth and reinforcing the SADECO brand among residents, customers, partners, and the community.

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